Thursday, August 1, 2013

Millions to view cricket carnival spectacle

BRIDGETOWN, Barbados (CMC) — The inaugural Limacol Caribbean Premier League (LCPL) T20 Tournament will be beamed into millions of homes across the globe from start to finish, organisers have announced.

Networks in India, UK, Australia, New Zealand, the Caribbean and the USA will carry the 24 matches from July 30 to August 24.Many networks in the Caribbean will show the tournament free of charge on their terrestrial TV stations.“When we launched the LCPL in February, we said that we were going to make sure that all eyes are on the shores of the Caribbean in July and August, and we are making good on that promise,” declared Limacol CPL CEO Damien O’Donohoe.“The Caribbean is the place to be this summer for many reasons, and the LCPL tops the list. However, for those people who do not have the good fortune to be able to come and play in person, we are going to see to it that they experience as much of the cricket meets carnival atmosphere and energy that will be pulsating through the region in just a few days.”Tournament officials say negotiations are still underway to add more countries to the list.O’Donohoe says the interest from media around the world has been strong and encouraging.“ESPN3 continues to serve cricket fans by building its portfolio of premier events and establishing itself as a leading destination in the US for live coverage of the second most popular global sport,” said Jason Bernstein, senior director of Programming and Acquisitions, ESPN.“By delivering these events on the multi-screen sports network, we are able to give the sport national exposure across a variety of platforms that are easily accessible to the most seasoned fans as well as newcomers.”The buzz is building around the Caribbean also, and station owners are happy to air the tournament in their markets.“The news of cricket, in the form of the Limacol CPL T20 tournament, being broadcast on television in the Virgin Islands is most welcomed, and long overdue. I guess nothing happens before its time,” said Andrew Cox Snr, owner of CBN-Television in the British Virgin Islands.“The Virgin Islands market is populated by nationals from the neighbouring Caribbean islands. Live coverage is very important to the viewers who cannot make it to the venue, as we still want to be a part of the excitement at the matches.”

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Millions to view cricket carnival spectacle